Based in Sacramento since 2023, Animo Studio began with workshops that support Indigenous communities in learning, practicing, and growing their creativity. Today, that same spirit carries into every project, from a one-off photo shoot to a full brand exploration. We care deeply about our clients, and we’re committed to building something lasting with you. Our values are deeply woven into our creative work, aiming to elevate voices, amplify missions, and build brands that make the world better not just louder. The world has enough noise.
We’re not here to make “content.” We’re here to help you tell the truth about what you do, and make it look + feel worth trusting. If you care about your work and the people you serve, we’ll care right back. We take our clients seriously, and we don’t do disposable design.Some projects are simple: a shoot, a refresh, a few strong assets that finally make your brand feel cohesive. Some are bigger: figuring out your voice, tightening your message, building a full visual system you can grow into. Either way, we’ll meet you where you are and bring structure without making it a whole thing. Good work should feel steady, not stressful.
Francisco Martinez founded Ánimo Studio after years of seeing how powerful a well-made image can be. He grew up in Winters, California, where photography became his first way of noticing what makes people feel real, clear, and worth paying attention to. That interest naturally led into branding. While working with Indigenous communities through photography, Francisco saw that strong work often gets underrepresented, misread, or simply overlooked. It pushed him to focus on what he cares about most: maximizing brand potential without stripping away truth, culture, or character. Ánimo Studio exists to build brands with substance, not noise. We’re here to create visuals and systems that hold up, tell the right story, and make it easier for the right people to find you. We care deeply about our clients and bring that care into every decision, from the first conversation to the final export.
We believe in bold ideas and brave storytelling. Whether behind the lens or building brands, we take creative risks that challenge norms and spark change. We don’t just follow trends — we set them with intention and authenticity.
Honesty is at the core of everything we create. From client relationships to community narratives, we lead with transparency, respect, and cultural responsibility. We tell real stories — the kind that build trust and make impact last.
Good enough isn’t in our vocabulary. We hold ourselves — and our work — to the highest creative and professional standards. Every brand we build and every visual we craft is executed with precision, passion, and pride.
We work with clients who stand for something. Our creative work is rooted in values, aiming to elevate voices, amplify missions, and build brands that make the world better — not just louder
We co-create, not dictate. Whether with clients, communities, or collaborators, we believe the best work happens when diverse perspectives are honored and shared visions come to life.
